姓名：吕屹

职称/职务：副教授

教育背景：

本科 辽宁大学 英语语言文学学士

硕士 辽宁大学 英语语言文学硕士

博士 辽宁大学 管理学博士

研究方向：企业管理理论；战略管理

主讲课程：危机管理；跨国公司管理；营销战略管理

代表成果：作为第一作者先后在国家级、省级核心期刊公开发表学术论文10余篇；主编、参编著作10余部。其中译著：《与爱迪生谈企业》；《易学易作商业计划》。作为主要参与者，参与国家级及省级科研项目5项；主持并参与省级及校级教改项目4项。

邮箱：lvyi@lnu.edu.cn

Name: Yi Lv

Title: Associate Professor

Educational Background：

BA in English Language and Literature, Liaoning University, China

MA in English Language and Literature, Liaoning University, China

PhD in Management, Liaoning University, China

Research Interests: Principles of Management; Strategy Management

Area of Teaching: Crisis Management; TNE’s Management; Marketing Strategy Management

Main Achievements: As first author, she has published more than ten academic papers in national-and provincial-level core journals.She has served as chief editor or contributingeditor of more than ten books, including the translated works Working With Thomas Edison;Business Plans Made Easy. As a key participant, she has taken part in five national-and provincial-level research projects, and has led or participated in four provincial-and university-level teaching reform projects.

E-mail: lvyi@lnu.edu.cn